Finally, the move to the digital workforce means embracing the huge amounts of information you already have in your business. Mobile technology can break down some of the boundaries that prevent online training, meetings, and video learning from evolving. Defining a digital workplace is tough. The key is to implement a strategy for secure and versatile communication before your employees start to use their own devices, without your input. Being digital is about using data to make better and faster decisions, devolving decision making to smaller teams, and developing much more iterative and rapid ways of doing things. Going digital will also allow a business to embrace a confluence of trends such as social media, search engine optimization, and display advertising or what is called content marketing. A digital content may contain links, visuals, videos, and other multimedia. Digital Competition – Companies are under ever increasing pressure to compete digitally, and long established business models are being disrupted by “born digital” start-ups Customer Expectations – Customers expect a good experience across all touch points, you must ensure their interactions are seamless and exceptional Specific prices vary based on what you’re doing but ad spend tends to be lower than other forms of marketing. Video can make presentations, collaboration, and meetings more engaging and effective by providing a deeper face-to-face experience regardless of where participants might be located. 7 Easy Tips to Increase Repeat Visitors to Your Blog, Here’s How Social Media Marketing Boosts Your SEO Results, Benefits of Analytics in Corporate Wellness, How To Set Up An Employee Share Option Plan, Employee Training Can Be Your Path To Stability During Uncertain Times, Security Concerns to Consider When You Let Employees Work from Home, 5 Pet Business Ideas That Let You Share Your Love With Them, Factors To Consider Before Buying the Best Term Insurance Plan, Car Insurance Shouldn’t Be Just an Afterthought, How to Make Money from the Comfort of Your House, Review of SciURLs (Science News Aggregator). Its techniques are preferred by a growing number of brand marketers because it tells a story. Most digital workforce experiences will include a consideration of: Communication is always at the heart of business transformation. Would you like to write for Tweak Your Biz? For companies everywhere, a key phrase of the digital age has taken over. Generate great titles for your articles and blog posts with the Tweak Your Biz Title Generator. A recent Nielsen survey found that mobile device users spent 30% of their time on social media. The top three “trending” industries prove that online visibility translates to business visibility. Video communication has emerged as just one of the solutions to make external and internal comms more immersive for the modern company. By having online presence, you will get valuable information such as the number and demographics of your visitors — what they like, where they are from, and so on. Introducing the Digital Workplace: Why Businesses are “Going Digital”, Microsoft Teams December Update 2020 - Christmas Special, UC Trends 2021 - Harry Moseley, Global CIO, Zoom, Streamlining UC & Collaboration Environments in the Digital Workplace, UC Trends 2021 - Lorrissa Horton VP & GM of Webex Strategy and Online Business, Cisco Collaboration, Enhancing CX with Microsoft Teams and Vonage, Reinventing Voice Artificial Intelligence with AudioCodes, Why Avaya Redesigned Avaya Vantage During the Pandemic. By going digital, a business or company provides its customers a varied reading experience. But it’s not true that taking business online and doing digital marketing is expensive. If you’re not yet online and digital, you are missing out on a lot of opportunities. 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